In a never -before -seen feature, Madame Tussauds has revealed 13 new wax figures of global superstar Taylor SwiftAnyone who captures an unforgettable look from their record-peeling Eras tour. By extending over 13 cities over four continents, the roller marks the most comprehensive multi-digit launch in the 250-year inheritance of the attraction.
Created by over 40 artists over 14 months, the lively figures pay tribute to the visual spectacle in Swift’s tour, which imprisoned millions of fans all over the world from March 2023 to December 2024.
The roll -out includes figures placed in important places such as Hollywood, Las Vegas, New York, Orlando, Nashville, London, Blackpool, Amsterdam, Berlin, Budapest, Hong Kong, Sydney and Shanghai. A tournament figure will rotate between different Madame Tussauds attractions globally, starting in Shanghai.
Each figure is designed to reflect a different era than Swift’s career, with clothing that is recreated in collaboration with well -known fashion houses and designers. In Hollywood, the “Speak Now” figure is dressed in a Lilac Nicole + Felicia Ombré Tulle dress, while the “fearless” figure in Las Vegas wears the gold -edged Roberto Cavalli mini -mini -mini -bred in. EMBELLED ZU BELL.
Orlando’s “reputation” character Dons Taylor Swift’s black sequin Roberto Cavalli Catsuit with red snake details, and in Nashville the “Evermore” figure is designed in Etro’s mustard floor length dress. At the same time, London will host the “Lover” era Taylor Swift, complete with a copy of her orange and pink Versace-Trikå from her 2024 Wembley performance, and Blackpool will show off a “red” era figure wearing a red-to-black ombrey ornamented Playsuit.
“This is the most ambitious project in Madame Tussaud’s 250-year history, which only feels right to reflect the stratospheric status of Taylor Swift,” said Danielle Cullen, senior figure stylist at Madame Tussauds. “We are honored to have worked closely with fashion houses such as Roberto Cavalli, Vivienne Westwood, Versace, Christian Louboutin, Alberta Ferretti and Etro to recreate some of Taylor Swift | Eras tour’s most iconic appearance – many will be called home.”
“It feels a suitable celebration to give Swiftie’s chance to celebrate moments from this once in the generation tour in a way that only Madame Tussauds can.”
The tour has become a cultural and commercial landmark and collected over $ 2 billion in ticket sales and draws more than 10 million participants in 149 exhibitions. Swift’s influence extended in addition to music and made headlines for her philanthropy, fashion and financial impact.
“Taylor Swift is a Generational Icon and a Cultural Powerhouse,” Said Laura Sheard, Global Brand Director at Madame Tussauds, as She Emphasizes The Significance of the Moment: “The Phenomenal Success of Her Record-Smashing Tour is the Perfect Moment Taylor’s Lucky Number – Across Four Continents to Ensure We’re Reaching as many fans as possible. We just know they are going to love it as much as we do.
This launch follows Madame Tussaud’s tradition of honoring music icons, including the former album of seven Harry Style figures 2023 and eight Lady Gaga figures 2011. Swift’s first figure debuted in New York City 2010. Fifteen years later, this historical edition cements her inheritance not only as a pop icon but as a defining cultural government but as a defining cultural government but as a defining cultural government but as a defining cultural government but as a defining cultural government but as a defining cultural government but as a pop icon.
The 13 new figures will be available for general viewing from today (July 25)!
Want to see that every era comes to life in wax? Whether you are a “speak now” dreamer or a “reputation rebel”, there is a Taylor Swift waiting for you all over the world.
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